Just the Facts, Please :: The Embedded Analytics Market Opportunity We know you want the numbers. And they’re impressive. Read on to see why embedded analytics should be your next investment. Fact 1 Data and Analytics Investments Fact 2 Cloud Investments are Increasing are Accelerating in Lockstep Of your peers, 82% plan to increase their investment in big Those same CFOs, 85% in total, cite cloud and 1 1 data and analytics within the coming year, per Accenture. software-as-a-service as their top investment area for FY’16. 82% 85% 64% 2 of 5 26.4% Fact 3 SaaS Analytics are Leading the Nexus Fact 4 SaaS + Embedded Analytics Fact 5 Monetizing Data is THE KEY of Forces Creating Business Opportunity Will Shape the Future of Business to Driving Business Growth and Value Sixty-four percent of North American and European software Applications Innovation IDC forecasts the Big Data products and services decision-makers specifically list increasing the use of analytics The cloud/SaaS and embedded analytics category growing at a CAGR of 26.4%, eventually within business applications as a high or critical priority, have been identified by Forrester as two of reaching $41.5 billion. Six times the growth rate of the 3 5 according to Forrester. the five technology pillars that will shape the overall tech sector. future of business applications innovation.3 The cloud and analytics are two of the “Nexus of Forces” that 4 Gartner claims will create new business opportunities. WHAT’S THE ROI OF EMBEDDED ANALYTICS? 4